The Power of Connectivity: How Internet Access Empowers Small Businesses in Wilmington

The coastal town of Wilmington, California, is known for its oil refineries. However, many outstanding small businesses are tucked away in Wilmington’s nooks and crannies, and gems are waiting to be found. There’s also a vibrant tourist presence, given that the town is conveniently located to attractions in adjacent towns and many world-class beaches.

The Internet allows small businesses to connect with potential customers more effectively than at any other point in time. The struggle, though, is finding the right Internet service provider to power strong connections that allow these businesses to market themselves.

Below, you’ll learn how a handful of Wilmington’s small businesses are leveraging key Internet services, like GeoLinks’ ClearFiber™, to secure the download speeds and uptime they need to map the most reliable network routes.

The Need for Strong Internet Access

There are more than 33 million small businesses in the United States. Historically, small and midsize businesses have been the bedrock of local communities. However, the rise of big-box stores and online retail overshadowed many smaller stores, bringing about a growing need for new marketing, management, and customer service tools. 

These tools require a reliable high-speed Internet connection to reduce downtime and network disruptions. With these tools in place, small businesses can blend their local charm with modern functionality to effectively spread their message.

GeoLinks is a California-founded provider that offers a range of award-winning services. It’s our honor to assist the small businesses that keep California dynamic and authentic. For example, our Digital Voice solution can revolutionize the way small businesses handle customer service, communication, and administrative tasks with features such as:

  • Auto attendant
  • Voicemail to email
  • Industry-leading service-level agreement
  • 100% uptime with 4G LTE failover
  • On-demand conference calling 
  • Unified Communication Tools

Next, let’s explore how Wilmington’s small businesses are leveraging the power of the Internet to improve their services and boost their profits. 

Reaching New Clients Through Online Marketing

San Pedro Fish Market is a historic institution right in the heart of Wilmington. Since 1956, it has served the community with a vast selection of fresh, local seafood. 

In recent years, San Pedro has expanded its online presence. Now, it uses social media platforms such as Facebook, Instagram, X (formerly Twitter), and YouTube for outreach, handling customer inquiries, and publishing announcements and deals. 

However, spotty Internet service can hinder a business’s ability to relay immediate updates and limit the quality of the videos and photos it posts. That’s why guaranteed uptime, around-the-clock customer service, and nationwide coverage are a must when you’re shopping for Internet packages. 

Embracing E-Commerce

Remote food orders form a massive portion of many restaurants’ revenue in the U.S.

Maya Mexican Restaurant is a colorful restaurant on North Avalon Boulevard that accepts online orders. Its brightly painted murals, both inside and out, and free Wi-Fi will keep customers happy and inspired throughout their meals. 

While the mouthwatering food draws customers in, Maya goes the extra mile with a web-based ordering service to handle pickup and delivery.

GeoLinks is honored to partner with small businesses similar to Maya to provide a strong and secure Internet connection that successfully manages the ebb and flow of data. Especially during peak hours, if a restaurant fails to offer a reliable Internet connection, it can end up turning away potential customers. This is why investments in services like GeoLinks’ ClearFiber™ are so important. It’s an award-winning service trusted by many small businesses for its uninterrupted connectivity, guaranteed speeds up to 10gbps, and multipoint network redundancy. 

In-Store Customer Experience

Many businesses offer free Wi-Fi access for customers to conduct business or work remotely. One specific Wilmington-based venue that offers a stellar Wi-Fi connection is Eat At Rudy’s. This breakfast restaurant also embraces online ordering with the added benefit of free in-person Wi-Fi, catering to tech-savvy and young customers. Because their online ordering system also requires the user to create an account, they can gather important data about their customers and contact them with marketing and promotions.

However, as concerns over data safety grow, businesses with complimentary Wi-Fi offerings must choose a provider that’s committed to safety and reliability, and that’s what GeoLinks brings to the table.

Partner With GeoLinks

If you’re a California-based small business looking to upgrade your Internet connectivity, contact GeoLinks to learn more about our roster of market-leading services. 

GeoLinks offers cutting-edge connectivity solutions across California, ensuring reliable service with extensive coverage. In addition to unbeatable speeds and 99.999% uptime, all of our services come with no data mining policy, which means no data throttling, traffic prioritization, or discriminatory data blocking. 

Finally, once connected, you’re in the good care of our award-winning 24/7 customer support team, which will be there to ensure you and your customers have a reliable connection to the internet at all times.

 

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