The Ins and Outs Of Fixed Wireless Technology (And Why Your Business Should Be Using It)
In the digital age, most businesses’ success and productivity rely on having fast, secure and reliable Internet connections. In fact, 70% of Americans reported that they used the Internet on a daily basis in 2016. And while the market is clearly saturated with various high speed Internet options to choose from, one innovative technology proves to be far superior and more reliable than the rest: Fixed Wireless Internet.
So, What Is Fixed Wireless Internet?
Simply put, fixed wireless provides high speed broadband Internet access to a single location via radio waves. By utilizing antennas, towers and an express line of sight (LoS) to transmit point-to-point signals, fixed wireless technology eliminates the need for costly terrestrial cable, satellite feeds or local phone lines.
Why Doesn’t Everyone Use Fixed Wireless?
There is a large misconception in the market about fixed wireless—people think it’s not a reliable technology. It is an ongoing challenge for Internet Service Providers to re-educate the market that the problem doesn’t lie in the technology itself but rather improper installation. In fact, the technology has been around since the 60’s and is actively utilized by large companies in the New York Stock Exchange, law enforcement and Militaries around the world. When deployed correctly, fixed wireless is the most effective and superior solution available on the market.
How Is Fixed Wireless Different Than Other Internet Options?
For starters, fixed wireless infrastructure can be assembled in a fraction of the time, drastically improving Internet Service Provider’s (ISP) speed to delivery and installation time. With an accelerated turnaround, select ISP’s are able to penetrate new markets faster than those deploying more traditional networks. Specifically, fixed wireless networks can access and service rural communities that other technologies simply can’t reach. For companies requiring services in populated urban areas, fixed wireless provides a dedicated and reliable connection.
How Will My Business Benefit From Fixed Wireless Technology?
Fact: In a world reliant on dependable, high-speed Internet, digital downtime can cost a company anywhere from $22,000 to $100,000 per minute.
Live in an area that’s quickly expanding? Construction may cause your fiber optic connection to consistently drop. Work in a communal office space or building? Your Internet could slow down considerably simply because everyone is sharing the same fiber optic line. Can you predict the weather? High winds, snow or a rainy day could disrupt your satellite Internet service for hours or days on end.
Enter: Fixed Wireless Internet.
Fixed wireless is unaffected by weather, eliminates shared connections and avoids potential downtime caused by construction. Proven to be just as fast, if not faster, as fiber optic networks, Fixed Wireless provides businesses with a dedicated connection that boasts faster uptime, ultra-low latency and higher bandwidth. Secure your company’s competitive advantage today by making the switch to fixed wireless.
Want to learn more about how fixed wireless technology can help your business thrive? Be sure to ask your GeoLinks about making the switch to a fixed network today.